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A Podcasting Blog from Podcasting Tools - Daily Podcasting News and Information for Podcasters and Listeners.

Daily Podcasting Blog and news related to podcasting, RSS, podcast news and aggregation. Information related to podcasts are added on a daily business and cover the gamut, from new podcast product announcements, podcast directories, marketing for podcasters and much, much more.

11/30/2010 Off Page Web Optimization
Webmasters have far less control over the off-page optimization factors than they do the on-page optimization factors. Off-page optimization does, however, influence how a website ranks in search results, so it should not be ignored.

Use the following off-page optimization techniques to improve your website search engine ranking: Off Page Web Optimization
11/29/2010 Podcast series used to spread Civil War history
Two Longwood University professors have begun a podcast series called That a Nation Might Live, giving weekly dispatches about the people, events and issues of the American Civil War.
11/23/2010 6G iPod nano: An Apple Marketing Misstep?
The new iPod nano offers less than the old one - no camera, no video, no microphone for voice recording, and a smaller screen in a smaller iPod - yet Apple wants to charge the same money.

The 6G Nano looks like a larger iPod shuffle with a screen, but it costs $100 more. It looks like so much less iPod than the iPod touch that many may ignore it.

Maybe this easy upsell to the iPod touch is what Apple wants, but there is a large gap between the $229 8 GB Touch and the $49 Shuffle, and large gaps encourage competition.

complete article
11/22/2010 Apple Adds Ping to its iTunes App for iPad
Apple has added its music-focused social network Ping to the iTunes app for iPad.

iPad users can now access the all of the features of the music-based social network through a new button at the bottom of the iTunes app. In order to utilize Ping's features, users must open the iPad app, and it will be automatically updated with no additional download required.

Apple Adds Ping to its iTunes App for iPad
11/17/2010 Create iTunes Podcast Feed
Use software to create a iTunes compatible RSS feed.
11/16/2010 Local podcasters become Web TV stars using Roku
That once-challenging feat has become simpler as traditional television and the Internet have become intertwined. This puts tired old TV on the cusp of a revolution and gives more content creators a shot at a mainstream TV audience.

Spacevidcast is one of the many content offerings on Roku boxes, the increasingly popular TV set-top devices that give television viewers access to a treasure trove of Internet-based audio and video programming. This ranges from top-tier offerings like Netflix and MLB.com to niche shows like Spacevidcast that are produced on a relative shoestring.

complete article
11/15/2010 National Canadian Day of Podcasting
December 1 has been selected as the one-time, no money down officially unofficial Canadian National Day of Podcasting.
11/09/2010 Negotiations
Negotiation really is an art, and can be a challenge to master for even the most astute business professional. And like any art form, it must be refined and crafted. Getting a good deal can result in a feeling of euphoria. So, how does one negotiate a good deal? It can be difficult, especially if the other party appears to be holding all the cards. Follow these tips to help negotiate a great deal...

Negotiations
11/08/2010 Podcasting is Not Just for Marketing
Information and Education Can Be Relayed

You do not have to market to sell something. While that seems odd, and even contradictory, consider that consumers no longer want to be talked at or sold to, rather they want to be the chooser, and if you can educate them, they just might choose you.

Think back to the last few purchases you made. You probably purchased because you needed (or thought you needed) the item in question. We purchase, usually, to fill needs. If your podcast can educate listeners as to thier needs for your product, without ever mentioning the product, then you have created a need where there once was not one.

Podcasts are Not Just for Marketing
10/28/2010 Combine Blogging and Podcasting
Podcasting and blogging can very easily go together to make powerful assets for brands, organizations, and businesses. When combined effectively, they can play off of one particular yet another and lead to a very efficient, on-going promotional campaign.

If you occur to have a podcast without a blog as its counterpart, you are missing out on an easy-to-grab chance to boost your listeners!

Combine Blogging and Podcasting
10/27/2010 Benefits to Legal Podcasts
Who listens to legal podcasts? According to Popovic-Montag:
- Potential and existing clients
- Referring solicitors
- Students and lawyers looking to enter a niche
- Other social media enthusiasts

Benefits to Legal Podcasts

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