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A Podcasting Blog from Podcasting Tools - Daily Podcasting News and Information for Podcasters and Listeners.

Daily Podcasting Blog and news related to podcasting, RSS, podcast news and aggregation. Information related to podcasts are added on a daily business and cover the gamut, from new podcast product announcements, podcast directories, marketing for podcasters and much, much more.

12/31/2010 Podcasting Microphone Showdown
3 Microphones for podcasting reviewed and compared.
12/30/2010 Podcasting Predictions for 2011
A podcast for predictions in 2011.
12/29/2010 Building an Empire from Podcasting
Balancing on a giant rubber ball in a broadcast studio and control room carved out of a cottage in Petaluma, Calif., Leo Laporte is an unlikely media mogul.

Leo Laporte plans to start a morning show this spring to compete with drive-time radio broadcasters.

From that little town in California wine country, he runs his empire, a podcasting network, TWIT. For 30 hours each week, he and the other hosts on his network talk about technology — topics like the best e-book reader or how to get rid of a computer virus — for shows that he gives away online.

Building an Empire from Podcasting
12/22/2010 Critical Video Production Tips – How To Shoot Better Quality Web Video For Business
Web Video Production Tip #1: Shoot Close-ups

Here is a common mistake I see: Having someone appear small in the frame, and not doing close-ups of your speaker. Remember, when shooting video for the web you have a tiny frame to work with. When you are dealing with small frames you probably don’t want to have too many wide shots.  You want it to be mostly close-ups, and maybe some medium-distance shoots.

Video Production Tips
12/21/2010 Short stories podcasts: 12 tales for Christmas
The Guardians head of audio looks forward to a new series of podcasts, featuring leading authors reading short stories by other writers.
12/20/2010 Current State of Podcasting
The Current State of Podcasting 2010 is Edison's fifth annual study of the behaviors, attitudes and consumption habits of the podcast audience in America. This study was originally presented at the Blogworld New Media Expo in Las Vegas on October 15, 2010. This presentation combined previously unreleased data from the Edison Research-Arbitron Internet & Multimedia series, along with previously released data from The American Youth Study 2010 and the Edison-ADM Consumer Attitudes to Podcast Advertising study, also from 2010.

Principal findings of the study included:

* The percentage of Americans who have ever watched or listened to a podcast is 45%, up from 43% one year ago. This equates to approximately 70 million Americans 12+.

* The podcast audience has migrated from being predominantly "early adopters" to more closely resembling mainstream media consumers.

* Podcast consumers continue to prefer consuming content at their desktop, not on dedicated media players, but mobile phone media consumption is surging.

* Podcast consumers index very highly for social networking behaviors.

* Two-thirds of podcast consumers have listened to digital audio files in their vehicles by connecting an iPod or other MP3 player to their car audio system.

Current State of Podcasting
12/06/2010 News Through iTunes
There is news about two subscription based digital newspapers that will only be published via the Apple App Store.  A Virgin-Based magazine and “The Daily”, which is going to be published by News Corp.  These two companies have been talking about the new subscription system in the app store, but it seems that not many other companies are on board with this, at least yet.

News Through iTunes
11/30/2010 Off Page Web Optimization
Webmasters have far less control over the off-page optimization factors than they do the on-page optimization factors. Off-page optimization does, however, influence how a website ranks in search results, so it should not be ignored.

Use the following off-page optimization techniques to improve your website search engine ranking: Off Page Web Optimization
11/29/2010 Podcast series used to spread Civil War history
Two Longwood University professors have begun a podcast series called That a Nation Might Live, giving weekly dispatches about the people, events and issues of the American Civil War.
11/23/2010 6G iPod nano: An Apple Marketing Misstep?
The new iPod nano offers less than the old one - no camera, no video, no microphone for voice recording, and a smaller screen in a smaller iPod - yet Apple wants to charge the same money.

The 6G Nano looks like a larger iPod shuffle with a screen, but it costs $100 more. It looks like so much less iPod than the iPod touch that many may ignore it.

Maybe this easy upsell to the iPod touch is what Apple wants, but there is a large gap between the $229 8 GB Touch and the $49 Shuffle, and large gaps encourage competition.

complete article
11/22/2010 Apple Adds Ping to its iTunes App for iPad
Apple has added its music-focused social network Ping to the iTunes app for iPad.

iPad users can now access the all of the features of the music-based social network through a new button at the bottom of the iTunes app. In order to utilize Ping's features, users must open the iPad app, and it will be automatically updated with no additional download required.

Apple Adds Ping to its iTunes App for iPad

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Blog about podcasting.
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