A Podcasting Blog from Podcasting Tools - Daily Podcasting News and Information for Podcasters and Listeners.

Daily Podcasting Blog and news related to podcasting, RSS, podcast news and aggregation. Information related to podcasts are added on a daily business and cover the gamut, from new podcast product announcements, podcast directories, marketing for podcasters and much, much more.

01/29/2016 Can Podcasts Finally Turn a Profit?
Podcasters have been liberated in so many ways from the strictures of traditional media, such as programming schedules, standards and practices and overbearing network executives. Unfortunately, that is also liberated them from traditional revenue models. The podcasting sector is still sorting out the whole profit thing, but several novel initiatives have made podcasting start to pay.

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01/27/2016 8 Podcasts Prove That Women Dominated The Podcast Game In 2015
It is become increasingly evident that the sound of radio has been broadened to include more female voices. Lets hope 2016 is another step in the right direction.

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01/25/2016 The End of the Dark Ages of Podcasting
The industry is still grappling with some very basic questions about how to reach new listeners and improve content discovery for existing listeners. While content becomes more sophisticated, the delivery of that content has seen only incremental improvements. And solutions don’t come from a few shows going viral.

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01/22/2016 The Year We Started Taking Podcasts Seriously
Just a couple years ago, the idea that the president of the United States would record a podcast episode from comedian Marc Maro’s garage would have been hard to imagine. But in 2015, podcasts became serious business.

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01/20/2016 Podcasting Exoplosion
Right now, radio dominates — terrestrial radio occupies 52 percent of all audio consumption; satellite, another 8 percent. And in total, those two comprise 74 percent of all audio revenue. (Music streaming and downloads nab most of the rest.)

Yet they suck. They suck as user experiences; they suck as content sources.

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01/18/2016 10 Must-Listen Architecture and Design Podcasts
Is there a form of media that complements city living better than podcasting? Whether it keeps commuters company during a morning train ride or provides a soundtrack for a stroll through city streets, the ubiquity and portability of podcasting can make a favorite show seem like a constant companion.

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01/14/2016 How to Build Your Content Empire Using Podcasts
A good way to entice readers to still listen is to post a partial transcript. That way they get a taste but still have a reason to listen to your podcast. You can also create more of a native advertising piece by creating a complementary piece of content on the same topic.

Use Podcasts to Build Your Network

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01/12/2016 Why Big Brands Are Invading Podcasts
An estimated 46 million Americans listen to podcasts each month, according to Edison Research, with shows covering topics as varied as the latest Apple rumors, how best to confront the Islamic State, and the analysis of old Seinfeld episodes.

But while independent producers and celebrities like Joe Rogan and Marc Maron have largely dominated the scene since Apple integrated podcasts into iTunes in 2005—at the time, Macworld described podcasts as time-shifted amateur radio—a growing number of large companies, including General Electric, IBM, and Slack, have now launched a number of podcasts of their own with names like Wild Ducks and Variety Pack.

This raises a few simple questions: Namely, why are these multi-billion dollar companies getting into a medium long dominated by hobbyists and comedians?

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01/11/2016 Podcasting in 2016
erall, marketers agree that if 2015 cemented the shift to mobile and weathered the rise of ad blocking, then 2016 will be the year when social media marketing muscles its way to the forefront, personalization takes priority with the help of Little Data.

This month, we asked readers for their predictions on what the digital marketing industry might look like in 2016. We received many great responses and are eager to share some of the most insightful predictions with you.

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01/08/2016 Is Podcasting Replacing the Company Newsletter?
Donna Papacosta is a communications consultant and the owner of Trafalgar Communications, based in Toronto. In 2005, Papacosta launched the Trafcom News Podcast, one of the first business-related podcasts in Canada. She is an expert on podcasting, including the use of podcasts to communicate with employees.

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01/07/2016 Podcasting Search Problem Could be Solved by This Spanish Startup
Smabs web app will automatically transcribe podcasts, giving listeners a way to scan and search their content.

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01/05/2016 Best Podcasts of 2015
More than 300,000 podcasts exist in the world as of the close of 2015. They range from products made by someone pressing record in their closet to million-dollar outfits with sterling sound engineering. Objectives span from shining a light on underheard voices to the audio equivalent of a selfie.

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01/04/2016 Clammr Is a Pinterest for Podcast Audio Clips
Clammr is a tool for sharing short audio clips.

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01/01/2016 Podcasts the New Blogs
It is the golden age of podcasting, and the format is open to anyone with a laptop, a microphone, and access to a web server. A host of audio producers, many trained by Ira Glass, are creating narrative series with the same quality and creativity as the 20-year-old radio documentary show This American Life. Media companies from TED to The New York Times are piloting shows. Businesses are testing them out as content marketing. And hell, if you want to make a podcast about your stamp-collecting obsession, you can do it. Surely there’s money to be made—and audience to be had—somewhere. It all feels very familiar. As Joshua Benton wrote for NiemanLab, podcasts in 2015 feel a lot like blogs did a decade ago.

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12/31/2015 Finding Podcasts
At the moment, there is nothing doing for podcasts what Spotifys algorithms can do for your music listening habits, or what aggregators like longreads.com or thebrowser.com can do for the scope of what you read.

There are a few ways you can explore this.

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